Description: Amazon Canada, which entered Canada in 2002, is set to enter the toy market in a big way. It plans to offer the ‘largest section of toys’ in the country: this will include more than 300,000 toys for kids.
Source: Financial Post
Date: June 27 2013
Questions for Discussion:
- Do you foresee sales for stores such as Toys R Us will see a sharp dip following Amazon’s entry in to the toy market?
- Are toys suitable for online sales?
- Do kids and parents buy toys out of impulse? If that is so, then how can Amazon overcome this hurdle?
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